A key component of the identity design was creating small interventions that would connect the dots across a sea of asphalt. While nominally a park, until the masterplan is fulfilled, many elements of the site remain quite un-park-like. To that end, the use of the fresh spring green creates a system of bread crumbs that create an effect greater than the sum of the parts.

In addition, it was important to the largest stakeholder, the Pacific National Exhibition, to make clear that the site now called “Hastings Park” was also the home of the exhibition for over 100 years. Instead of creating identity confusion, the familiar pinwheel of the PNE identity was woven into the design of signage as a dignified and culturally-relevant baseline.