Aided by a series of participatory workshops with student representatives and campus leaders, typical SFU signage was transformed. We replaced standard acrylics and plastics with high-grade Baltic Birch and vibrant colour. This adapted design conveys human diversity, inclusivity and a connection to nature that students identified as important. These same materials and colours tie in with a primary identifier for the building—the rainbow-coloured entryway feature of the massive front entry overhang.